POWER FIT—
Fitness for Busy Lives

CASE STUDY

A fitness app concept built on flexibility, simplicity, and motivation.
Created a seamless UX that helps users find gyms and classes that fit their day—making wellness feel attainable, not demanding.

Role: Art Director / UX Designer
Project: Fitness Discovery + Scheduling App
Channels: Mobile App / Digital Product
Craft: UX/UI design, user flow, visual system, prototyping

  • Create a fitness experience that feels realistic for modern schedules—helping users find workouts that fit their day, not the other way around.

  • The biggest barrier isn’t motivation—it’s time. When fitness becomes flexible and easy to access, consistency follows.

  • Designed a workout app built around flexibility and simplicity, enabling users to find gyms and studios that match real-life schedules (from 10 minutes between meetings to a quick morning session). The project also deepened my UX practice: I crafted an interface that’s intuitive, visually clean, and motivating—supported by smart functionality and a friendly, approachable tone. The result is a tool that helps users prioritize health without having to rearrange their entire lifestyle.

  • A fitness app designed to remove friction—making it easier for busy people to stay consistent without overhauling their lives.

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